A notable element of the 2025 programme is the inclusion of the DRAW! project, a nation-wide drawing initiative led by Bradford-born artist David Hockney. As the first artist to set a theme for this project, Hockney encourages participants to create a drawing of something they find beautiful – a nod to his early work, which includes designing the Bradford District telephone directory front cover in 1989. Hockney himself stated, “The world is very, very beautiful if you look at it, but most people don’t look very much – Looking at the world is good for you”.
The extensive programme of events is complemented by significant economic investment. Recent figures indicate that Bradford’s year as UK City of Culture is expected to generate 6,500 new jobs and 6,000 training opportunities, while attracting an estimated 3.3 million visitors and generating nearly £140 million in visitor spend. Moreover, government funding for the initiative has been boosted by an additional £5 million, raising total support to £15 million, and forecasts suggest that the cultural and economic activities could accelerate an extra £700 million in regional growth by 2030.
Officials are confident that the combination of a rich programme and robust financial backing will not only present Bradford’s unique heritage and contemporary creative output but will also drive lasting economic benefits for the region. Culture Minister Sir Chris Bryant remarked, “I cannot wait to experience the spectacular programme of cultural delights next year that will tell Bradford’s story to the world, showing off the district’s rich cultural heritage and diverse artistic talent, from the Brontë sisters and the aforementioned David Hockney to artist Deepa Mann-Kler’s interactive cookbook celebrating Bradford’s best recipes.”
The award of the City of Culture title follows a competitive bidding process – Bradford was selected from 20 entries, a process that underscored both the city’s historical significance and its emerging reputation as a hub for creative innovation. In her statement, Tracy Brabin, Mayor of West Yorkshire, expressed her enthusiasm: “I am absolutely delighted that Bradford District will be the UK City of Culture in 2025. No city deserves this more. The entire year will be a fitting showcase for the incredible cultural and artistic talent in this amazing city.”
